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Social media solutions Part I: a theory of brands and branding

This particular post has turned into a bit of a novel and as a result I am going to split it up into bite sized chunks - here is part I.

I‘ve had a number of troubling interactions recently at work related functions around online marketing. These involve conversations between me and senior marketing types [...]

Winter weather, worries and words

The Southerly is biting today, and winter has arrived in Wellington, it doesn’t scare me like London, and in fact the cold has advantages. The Southerly is a tail wind for the walk from the city around the habour to home, whereas the spring strength northerly is a hard headwind.

“Overcoming” is the word [...]